Yesterday morning I was excited to speak with Lacey Kesler, Founder of Women in No-Code. We met via Twitter because I wanted to learn more about her courses. She’s also the Head of Education for Adalo (a no code platform to create apps). No-code is a method and a movement of programming that does not necessarily involve writing code but instead works with GUI (Graphic User Interface) tools. No-code technology has one objective: to find a way to get the most work done and deliver the most functionality in the smallest amount of time. The most repetitive, manual tasks that take up your time can be automated with no-code.
Lacey and I talked about how people in technology and startups share no code tools they’re using on social media. Non technical founders “build in public” and share how they’re using no code tools to gain an audience and revenue. Her belief is that the people who are exposed to no code opportunities are relatively small. Even the term “no code” is not familiar for a majority of people.
Coincidentally, she met with her manager last week regarding the need to expand their audience to people who are life learners who could also benefit from knowing about no-code opportunities. She believes the greater population has no idea these tools exist. To be fair, no-code tools are relatively new and they’ve gained tremendous traction during the pandemic. There are also new products that have launched within the last year. Lacey said she wants everyone to know about these tools since it democratizes the ability to build a tech product and earn an income. Oftentimes people who don’t have a tech background are at an advantage when it comes to creating something innovative using no-code. They’re starting with a fresh perspective and recognize an opportunity, trend or a pattern sooner than people already immersed in technology. It was a great conversation because when I meet people who are passionate about teaching and helping others (especially about earning money), I tend to fall in love.
“No-code is creating a new revolution in tech (and the world) because it's giving the power of software development to the masses,”
Lacey Kesler, Head of Education at Adalo and Founder of Women in No-Code.
Tara Reed is another leader to watch in no code. While she worked for Microsoft full time as a Marketing Director, she learned how to build an app using no-code tools and created Kollecto, a personalized art app that she was later able to sell. Now she offers courses on how she did it and asks her students three questions in order to figure out what kind of app they should create:
- What do you do for work?
- What do you spend time/effort on at work?
- What alleviates that stress?
Once those questions are answered, she digs into the responses further to gain clarity and figure out if your app idea is a viable product. She has over two hundred thousand YouTube views and is now the Founder and CEO of Apps Without Code, a startup school that offers webinars, coaching and an intensive boot camp. She helps entrepreneurs turn their app ideas into viable businesses. Tara shared success stories from some of her students. One example was a music teacher who sold his app to schools to help alleviate music budget cuts and is earning over $30k per month. Tara emphasized that selling the app to an organization instead of direct to consumer may be a more lucrative option. Your app could also be “white labeled” with another company’s logo on it which would garner even more revenue.
It is the best time to jump on to no-code train now. No-code is the future. If you become an expert now, you will be one of the most in-demand people in the future.
Arun Saigal, Cofounder and CEO Thunkable
Check out the resources below and try out different tools and watch different tutorials. So many people are taking advantage of no code who have zero experience building a tech company. Also, Lacey Kesler will be our guest on the illume hire happy hour on June 17th at 5pm PST so I hope you can join us. Space is limited so please reserve your spot soon.
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Emily’s vision for illume hire developed as part of her journey from a startup-curious sales and media professional to co-founder and CEO. Her passion is to provide resources to support professionals with 20+ years experience. Emily was part of the founding leadership team of Age Equity Alliance, a non-profit focused on the benefits of an intergenerational team.